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MILWAUKEE

ROOFING CONTRACTORS

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Same Great Quality Since 1901.

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Welcome to Standard Roofing & Restoration - The Expert Milwaukee Roofing Area Contractors

When you are looking for professional roofers Wauwatosa, WI residents can recommend, turn to Standard Roofing & Restoration today. We can take care of all your roof installation, repair, and maintenance needs. Our contractors have the proper knowledge and safety training needed to handle your residential or commercial roofing needs, no matter how large or small.

We can identify the source of any issue in need of repairs in order to properly address and fix it efficiently and quickly. If you are searching for one of the top roofing companies Wauwatosa, WI locals can rely on, check out what our professionals here at Standard Roofing & Restoration can do to help keep your roof in great shape. Working with our team can bring you more peace of mind knowing your roof is being taken care of properly and you are getting the most out of your investment.

RESIDENTIAL ROOFING

COMMERCIAL ROOFING

WINDOWS

RESIDENTIAL ROOFING

Standard Roofing and Restoration has offered residential roofing repair, replacement and maintenance service for decades in Southeastern Wisconsin

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COMMERCIAL ROOFING

We have been serving our industrial and commercial clients with the professional and high quality roofing service.

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OTHER AREAS OF EXPERTISE

TRUSTED BY WISCONSIN HOMEOWNERS

“Atid Properties has been working with Jake and his team at Standard Roofing since Jake first started in the roofing industry working for his Father’s business. Given our breadth of building types, it is always reassuring to know that Jake and his team have seen it all and are not easily surprised by what they find. From complete tears-offs to simple patch and seal jobs, they always make sure the job is done correctly the first time.

Their honest approach to the roofing industry is a breath of fresh air given the number of contractors that are just out to make a buck by taking shortcuts that will adversely affect the finished product. Their goals seem to align with ours in that we want things done properly the first time so repeated service calls are not necessary.”

MARTIN H. KATZ, ATID PROPERTIES

Jeff went above and beyond in every way. Top tier service. Jeff arrived on-site for my roof estimate early and was extremely thorough, knowledgeable, and professional. I felt I was... read more

Teresa H
May 5, 2022

Jake took my call and was on time at our appointment to inspect my roof he was very knowledgeable and explained my options completely after getting 3 more estimates Standards... read more

Tom Schroeder
March 5, 2022

Needed to find someone after a storm caused roof damage, and had to be quick as it was going to storm again soon. Asked for recommendations and a neighbor recommended... read more

Don Klein
September 5, 2021
Great company all around. Will refer them for sure. My house looks great end just very happy..

Ron wauwatosa

Ron Meyers
June 5, 2021

WHY CHOOSE STANDARD ROOFING & RESTORATION?

THE TRUSTED MILWAUKEE ROOFING COMPANY SINCE 1901

Turn to the professional roofers at Standard Roofing & Restoration today!

If we service your roof for minor repairs or maintenance, you can rely on us to be dedicated to fixing any future problems or damage that may arise. If you are in need of professional roofers Wauwatosa, WI residents can trust, look no further than our team at Standard Roofing & Restoration to get the job done right. We also specialize in providing services for siding, gutters, and windows and doors for when your home could use an upgrade in these important areas.

By using a specialized roofing contractor, you will know when the project is expected to be completed, and you can save valuable time due to the expertise and knowledge roofers can bring to your project or service. When you are looking for one of the top roofing companies Wauwatosa, WI residents love, consider what our team of contractors at Standard Roofing & Restoration can do for your residential or commercial business needs.

Revolutionary

Focused Features

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Smart Dashboard v1.0
Automatic Assignments
Bank Reconciliation
Weekly Trailing Statistics
Real-Time Cash Flow Overview

Autonomous

Statistics & Values

Real-Time Cash Flow Overview
Automatic Assignments
Market Level Predictions

Revolutionary

Focused Features

Smart Dashboard v1.0
Automatic Assignments
Bank Reconciliation
Weekly Trailing Statistics
Real-Time Cash Flow Overview

Autonomous

Statistics & Values

Real-Time Cash Flow Overview
Automatic Assignments
Market Level Predictions

Key Features

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Analytics

User Roles

Real Time Calculations

Projections

Task Tracking

Downloadable Reports

Bank Integration

Multi-lingual

Pricing

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RECOMMENDED PLAN

Enterprise

PERFECT FOR AGENCIES

$40

SSL Encryption

2 Factor Authentication

Fully Automated Reporting

Downloadable Reports

Smart Projections

AI Focused Advice

Starter

PERFECT FOR FREELANCERS

$24

SSL Encryption

2 Factor Authentication

Fully Automated Reporting

Downloadable Reports

Smart Projections

AI Focused Advice

Pricing

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RECOMMENDED PLAN

Enterprise

PERFECT FOR AGENCIES

$40

SSL Encryption

2 Factor Authentication

Fully Automated Reporting

Downloadable Reports

Smart Projections

AI Focused Advice

Starter

PERFECT FOR FREELANCERS

$24

SSL Encryption

2 Factor Authentication

Fully Automated Reporting

Downloadable Reports

Smart Projections

AI Focused Advice

Contact Us

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ABOUT US

Standard Roofing and Restoration Co. specializes in residential and commercial roofing services in southeastern Wisconsin. Unlike other roofing companies, we're roofers - not salesmen - first. So, when you partner with us, you won't just get a new roof for your home or business - you'll also get an expert in the field or roofing, who has extensive knowledge of and experience working on roofs.

The History of Standard Roofing & Restoration

In 1901, Charles Walter Freuden (1882 - 1969) founded Standard Roofing & Restoration on Reed Street, which is now 2nd St, in Milwaukee, Wisconsin. In the 1940s, Charles Walter Freuden purchased the iconic Standard property located at 1820 S Kinnickinnic from a cheese making business. In 1942, Charles' son, Edward Freuden was drafted for WWII, was injured, returned home and started working for his father's roofing company. In 1967 Edward Freuden decided to take over Standard Roofing & Restoration from his father and siblings. Edward had two sons, Gary Freuden and Jon Freuden. They both worked for the company since the early 1970s. In 1990, Gary took over the business.

In the 1980's-2000's Gary Freuden met another roofing company owner, Jerry Wycklendt from South Side Roofing. Standard and South Side helped each other out with sharing advice, contacts and materials when short. In 2002 Jerry's son, Jake Wycklendt started roofing. He worked for his father and Gary as a Commercial Forman. In 2017 Gary decided to retire and passed the Standard Roofing & Restoration torch to Jake Wycklendt.

In March 2020, Jake opened a new office in Wauwatosa and a second Standard business in Menomonee Falls, Standard Windows & Doors, with his lifelong friend, Russ Breitenbach. Both companies share a warehouse space in West Bend.

Standard Roofing & Restoration is a company that has been passed down from generation to generation of life long roofers and we are very proud of our Milwaukee roots.

References: https://www.wisconsinhistory.org/Records/Property/HI107215 https://www.wisconsinhistory.org/Records/Property/HI107216 https://www.myheritage.com/names/charles_freuden https://city.milwaukee.gov/ImageLibrary/Groups/cityHPC/Resources/MilwaukeeAddressConversionBook1930.pdf